Here we go again! Every election cycle seems to get more colorful than the last. Why? One reason is the focus on OR rather than AND. The candidates advocate for this group OR that group. It’s politics of you OR me, but not both.
Now financial services increasingly targets special groups, specifically women. New products and services are popping up, exclusively for women. They focus on ethics, values, transparency, clarity and ease of use for women investors. That’s great! It’s a vast improvement. But, let’s not have a win for women and a loss for men. What’s good for women investors, should help men too! Why should men have to deal with obtuse and convoluted investments?
OK, you laugh now, because I wrote the groundbreaking book on reaching women investors and speak nationally on this very important topic. Am I a hypocrite? No! It’s very important and I applaud innovations for women AND for men. We’re all important. Good innovation is not for you OR me. It benefits everyone!
